Branding through Blogging: Interview with Rosemary Coates of Blue Silk Consulting

Rosemary Coates is the President of Blue Silk Consulting specializing in supply chain planning and execution. She has extensive knowledge and experience in manufacturing and outsourcing in China, and has worked for extended periods in both Asia and Europe. Rosemary recently released her first book, 42 Rules for Sourcing and Manufacturing in China. I sat down with Rosemary to discuss how she is using her blog to brand Blue Silk Consulting and to promote her book.

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Navigating a Sea of Change

Advancing technology continues to foster epic and exciting changes to the world of B2B branding and marketing. New standards and techniques are arriving before many companies have even mastered the old. And with these changes come more opportunities to engage with your customers in totally new ways.

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